We’re incredibly excited about the new partnership between Facebook and RED, announced today at F8. This new joint ecosystem raises the bar for content creators, giving them an end-to-end VR pipeline built on top of RED’s deep knowledge of cameras and imaging technology, with Facebook’s cutting edge volumetric and 6DOF depth estimation. These two companies combining forces is an important step in our industry. Not only is this technology combination something we haven’t seen before, but the ongoing investment of both companies continues to validate the power of immersion as the next frontier of entertainment and communication.
March has been a whirlwind, full of exciting tech developments and a side trip to Austin for SXSW. On the tech front, we’re thrilled to announce the debut of our new 12G glass-to-glass multi-geometry flypacks at NAB 2018! These flypacks are designed for live VR / 360º / 180º / 4K streaming and include built-in VDN encoding & delivery. We’ll be showing them in the Z CAM booth (C 1052) — come on by or hit us up to schedule a meeting. Separately, Jason recently reviewed KanDao’s Obsidian R 8K stereoscopic 360º camera for Immersive Shooter. Check out his thoughts after using the camera on multiple jobs. And finally, we are still recovering from a great time at SXSW where we caught up with old friends and saw the latest that the VR industry has to offer.
It’s been a very exciting month as we’ve seen how the Winter Olympics are bringing immersive entertainment to audiences around the world. Productions such as The Olympic Channel’s original VR series “Trending Gold,” and experiences such as Samsung’s VR snowboarding and skeleton pieces, are bringing fans closer to both the sports and the athletes. Closer to home, our fearless leader Lucas spoke at this month’s HPA Tech Retreat on “immersion and the singularity,” and appears in the latest issue of Post Magazine discussing how to maximize value for clients through a hybrid production approach that incorporates both traditional 2D and VR/360º content.
As we celebrate the start of a new year, let’s review some of 2017’s highlights, both for the industry at large and for Supersphere. 2017 was a banner year for VR in the entertainment world, with more VR experiences than ever recognized at the Creative Arts Emmys. “The People’s House: Inside the White House with Barack and Michelle Obama,” from Felix & Paul Studios and Oculus, took home the prize in Outstanding Original Interactive Program. Also, Alejandro González Iñárritu’s VR installation “Carne y Arena” was awarded a special Oscar by the Academy of Motion Picture Arts and Sciences — the first such award for a VR experience, and the Academy’s first special Oscar since 1996. Here at Supersphere, we ended the year on an incredible high note with the announcement of our partnership with Image Ten to create an immersive experience around the “Night of the Living Dead” IP.
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